SM celebrates six decades of providing
awesome experiences for Filipinos!
From its first shoe store in Carriedo, Manila, opened
by Henry Sy, Sr. in 1958 – the SM brand has come a long way as it celebrates 60
#AweSM years with a host of 60-themed discounts, deals, and sale events from
May to October in SM malls nationwide.
Continuing to excite and delight its various
customers, SM brings to everyone a feast of visual attractions, fun experiences,
and interactive activities, featuring innovative technology to make mall-going more
memorable and extraordinary.
The #AweSM launch party gathers SM’s partners,
tenants, celebrities, and valued stakeholders who have been part of SM’s journey
from a one-store operation to one of Southeast Asia’s largest integrated
property developers.
“For six decades, SM has become part of the lives of
every Filipino family – from a kid choosing his first pair of school shoes at
The SM Store, spending your first paycheck on groceries at SM Markets to treat mom
and dad, SMDC enabling a young couple to acquire a home of their own, to sharing
a fun weekend with the whole family at SM Supermalls,” says Steven Tan, SM
Supermalls’ Chief Operating Officer.
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